Clicks Group has established a significant presence in Botswana, offering a wide range of health, beauty, and wellness products. The company, which originated in South Africa, has extended its footprint to neighboring countries, including Botswana, with stores located in key shopping centers. Clicks stores in Botswana provide a diverse selection of merchandise, including over-the-counter medications, personal care items, cosmetics, and household goods. Their business model focuses on providing value for money in convenient and easily accessible locations, catering to the growing middle to upper-income markets in the country.
A notable feature of Clicks’ operation in Botswana is its integration of retail and pharmacy services. Many Clicks locations in the country include an in-store pharmacy, which allows customers to conveniently access both health and beauty products, as well as prescription and other pharmaceutical services, under one roof. This integrated approach aligns with the company’s commitment to increasing access to affordable primary healthcare. Additionally, Clicks’ popular ClubCard loyalty program is available to customers in Botswana, providing them with exclusive discounts and rewards on their purchases.
Clicks has several stores in Botswana, primarily concentrated in and around the capital city, Gaborone.2 These locations are strategically situated in major retail hubs like Game City Mall, Airport Junction, and Rail Park Mall, as well as in other areas such as Lobatse and Molepolole. The company’s expansion into Botswana demonstrates its regional growth strategy, aiming to replicate its successful health and beauty retail model in other African markets. Clicks’ presence in Botswana contributes to the local economy through job creation and by offering a diverse range of products to consumers.